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Race to
the Slots
While online slots are hard to come by in the States, slot
machine companies are working hard to keep a stronghold on the gambling
population they already have. Slot companies in New York are all in
competition, as they are all vying for prime real estate at NY racing
facilities. The people at the tracks will already like to gamble, so for
a company to be able to feature their slot machines at a race track would
be a huge benefit, and certainly to be chosen would be a huge honor.
The pressure is on now as several companies try to submit
the very best proposals, to convince the state that their company would
be the most beneficial choice. Because of the hard economic climate, less
and less people are choosing to spend their money on entertainment,
especially the gaming industry. What that means for the industry is that
revenues have been down, and they have been forced to try harder to keep
the money coming in and stay afloat. Having more exposure, in a specially
leveraged location would be ideal, so the competition for the spot at the
racetracks is fierce to say the least.
The companies who want to be in the running are required
to submit a proposal to the state. Some of those interested in running
their slots there are major players like Capital Play, S.L Green and
Delaware North, all of whom are at the top of their game and ready to
pounce as soon as they get the green light. Whoever is chosen will run
their slot machines at the tracks, while the New York Racing Association
will still be responsible for maintaining the track itself. After all, it
is in the best interest of the state of New York to choose the best
candidate, since better slots will attract more players, more players
will produce more gambling activity, and more activity will ultimately
result in money for the state.
Back to July 2008 Archive.
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