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Global
Draw Gets William Hill Contract
Scientific Games has announced that their subsidiary The Global Draw,
Ltd. has entered into contract with William Hill. The company was awarded
a four year contract to supply the gaming terminals to their betting
shops. This is quite a coup for the company.
The contract comes hot on the heels of the recent changes in British
gaming laws that were passed late last year. It allows betting shops to
have up to four of Category B2 or B3 gaming machines. The machines that
Global Draw will be bringing in will be multi-game server based slots
terminals.
The contract calls for a minimum of 548 betting shops, and more than
2,000 slots terminals. The betting company has more than 8,000 gaming
machines already, and more than 2,250 shops. Global Draw has upgraded
their gaming machines to slots terminals that can hold either the B2 or
B3 games. The trial for these games will be on a limited number of
machines, but will give the casino an idea as to whether or not their
players enjoy them.
All of the slots machines should be fully installed by the end of the
first quarter of this year. As they are widely considered to be the best
as well as the largest betting shop operator in the UK, getting this
contract is incredibly lucrative for Global Draw.
William Hill says that they have been “impressed” with Global Draw for
some time now, and have been very taken by the new terminals. They say
that the trial period that they have had with this company has gone
smoothly and cleanly and they like that. It gives them confidence in the
relationship with the company that they will continue to work together.
Back to January 2008 Archive.
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